B Media Group Receives Strategic Growth Investment from Seaport Capital

August 1, 2014

SAN JUAN, P.R. – August 1, 2014 – B Media Group, a leading Puerto Rican owner and operator of billboard properties, announced today that it has received a strategic growth investment from Seaport Capital, a private equity firm focused on investments in the communications, media, and business services sectors.

Founded in 2009, B Media Group offers outdoor advertising in digital, static, and trivision formats across a number of billboard structures across the island of Puerto Rico. The company provides customers with strategic advertising services delivered by marketing industry veterans. B Media Group’s combination of superior inventory, flexible solutions, and high-touch customer service has resulted in high customer satisfaction and above-average industry growth.

“Partnering with Seaport will allow us to provide broader inventory and even greater campaign impact to our blue-chip customer base,” said Juan Casillas, president and co-founder of B Media Group. “Seaport Capital’s investment history and operating knowledge in our industry make them the ideal strategic investor for the company.  We look forward to growing the company in coming years with Seaport.”

“The quality of B Media Group’s inventory and operations offers customers excellent value and we are excited to partner with founders Juan and Hector to continue to grow the business,” said Bill Luby, Seaport Capital Partner.  “We believe the growth opportunities on Puerto Rico are compelling, and we are bullish on both the Puerto Rico economy and the prospects for B Media.”

About B Media Group

Founded in 2009, B Media Group is a dynamic, fast-growing outdoor media company that currently owns and manages a distinctive, strategically located and impactful billboard network across the island of Puerto Rico. For more information about B Media Group, please visit www.bmediagroup.com.

About Seaport Capital

Founded in 1997, Seaport Capital provides capital to middle market companies in the communications, media, and business services sectors. Seaport works with talented management teams to create valuable companies that are leaders in their market segments. Seaport’s extensive investing experience enables it to develop successful strategies; its relationships and resources help achieve them. The firm seeks to invest $5 to $25 million of equity capital in each portfolio company. For additional information, visit www.seaportcapital.com.

Hector Horta
B Media Group